Stassi Schroeder has really come into her own on Vanderpump Rules. Dating Beau Clark has done wonders for her and on last night’s episode of the show, she celebrated her idea of #OOTD Day. While some viewers knew what it meant, many others were left confused.
During her event, Stassi Schroeder revealed that roughly 1,000 people used the hashtag on Instagram. It was #NationalOOTDDay and she was pleasantly surprised with the turnout. Could this be something that continuously grows every year?
What does OOTD mean?
An explanation for OOTD is simple — it stands for “outfit of the day”. Whatever you are wearing and feeling good in at that moment is your outfit of the day. This has been something Stassi Schroeder has focused on while on social media and talked a lot about on her podcast, Straight Up with Stassi.
Fashion is incredibly important to the women on Vanderpump Rules, and Stassi Schroeder is often the inspiration for viewers who watch the show. With the change in her personality and her likability factor going up, this is something that could be lucrative for the reality star.
The book deal
This has been a busy season for Stassi Schroeder. She not only planned her #OOTD Day party, but she is also writing a book, which — of course — is expected to talk all about how the Vanderpump Rules star lives her life as a “basic b***h.”
OOTD Day will be a part of her book as it has been a part of her life and her podcast already. Stassi Schroeder is building an empire for herself, and now that she has a support system behind her, there is greater potential.
Viewers and fans will be able to buy the book this coming April, but for now you can tune into Stassi Schroeder’s podcast and watch her on the show.
Vanderpump Rules airs Monday nights at 9/8c on Bravo.